Privacy Policy - Effective Date: January 1, 2024
At Verity Bloom, your privacy and the security of your data are not just a commitment; they are fundamental to our operations and integral to our DeFi consulting services. We understand the critical importance of trust in the blockchain space and are dedicated to maintaining the highest standards of data protection and client confidentiality in all blockchain and DeFi engagements.
This Privacy Policy outlines how Verity Bloom collects, uses, maintains, and discloses information collected from users (each, a "User") of the veritybloom.com website ("Site") and all products and services offered by Verity Bloom. This policy applies to the Site and all services offered by Verity Bloom, covering interactions from initial consultation to long-term project engagement.
For any questions regarding this policy or your data, please contact our dedicated Privacy Officer at [email protected].
Last updated: March 15, 2024

Information We Collect and How We Use It
Verity Bloom collects various types of information to provide and improve our services, communicate with you, and ensure the security of our platforms. Our collection methods are transparent and proportionate to the service being rendered.
Personal Information Collected
- Contact Information: When you engage with our services, inquire about our offerings, or subscribe to our newsletters, we may collect your name, email address, phone number, and organizational details. This information is used for communication, service delivery, and personalized support.
- Service Engagement Data: For consulting and development projects, we collect specific project requirements, technical specifications, and other information necessary to tailor our DeFi solutions to your needs. This data is rigorously protected under strict client confidentiality agreements.
- Billing Information: For transactional services, we collect necessary billing details. Please note, we do not store full credit card numbers on our servers; payments are processed via secure, PCI-compliant third-party gateways.
Technical and Usage Data Collection
- Website Analytics: Like many websites, we use analytics tools to collect non-personal information such as IP addresses, browser types, referral sources, and pages visited. This helps us understand user behavior, optimize website performance, and enhance user experience.
- Cookies and Tracking Technologies: We use cookies to improve site functionality and provide a more personalized browsing experience. You have control over cookie settings via your browser.
Client Project Data Handling and Confidentiality
Confidentiality for client project data is paramount. All project-specific information, including intellectual property, strategy documents, and proprietary technical designs, is held under strict confidentiality agreements. Our internal procedures ensure that access to such data is restricted to authorized personnel directly involved in your project. We adhere to SOC 2 Type II compliance for data handling and security procedures, reinforcing our commitment to protecting your sensitive information.
Third-Party Data Sharing Limitations
Verity Bloom does not sell, trade, or rent Users' personal identification information to others. We may share generic aggregated demographic information not linked to any personal identification information regarding visitors and users with our business partners, trusted affiliates, and advertisers for the purposes outlined above. We may use third-party service providers to help us operate our business and the Site or administer activities on our behalf, such as sending out newsletters or surveys. We may share your information with these third parties for those limited purposes provided that you have given us your permission or where necessary for legal compliance, such as GDPR and CCPA.

Data Security and Protection Measures
Verity Bloom employs robust security measures to protect your personal and project-related data from unauthorized access, alteration, disclosure, or destruction. Our multi-layered approach to security ensures the integrity and confidentiality of your information, reflecting zero data breaches since our company's founding in 2019.
Encryption Standards
We utilize industry-leading encryption standards, including AES-256 for data at rest and TLS 1.2+ for data in transit, to secure all communication and stored records. This ensures that your information remains confidential and impenetrable during transmission over networks and while stored on our secure servers.
Access Controls and Employee Training
Access to sensitive data is strictly governed by the principle of least privilege. Only authorized personnel with a legitimate business need can access specific information. All Verity Bloom employees undergo rigorous background checks and continuous data security and confidentiality training, reinforcing their understanding of best practices and their role in protecting client data.
Regular Security Audits and Vulnerability Assessments
To proactively identify and mitigate potential weaknesses, we conduct regular internal and external security audits, penetration testing, and vulnerability assessments. These assessments are performed by independent, certified cybersecurity firms to ensure an unbiased evaluation of our security posture.
Incident Response Procedures
Despite comprehensive preventative measures, we maintain a detailed and tested incident response plan to address any potential data security events promptly and effectively. This plan includes immediate containment, thorough investigation, notification protocols as mandated by regulatory requirements (e.g., GDPR, CCPA), and remediation steps to prevent recurrence.

Your Rights and Choices Regarding Personal Data
Verity Bloom is committed to empowering you with control over your personal data. We fully comply with international data privacy regulations such as GDPR and CCPA, ensuring you have clear, actionable rights regarding your information.
Right to Access, Modify, and Delete Personal Information
You have the right to request access to the personal data we hold about you. You may also request corrections to any inaccuracies or the deletion of your personal data, subject to legal and contractual obligations for data retention. To exercise these rights, please contact our Privacy Officer via the details provided in the introduction.
Opt-Out Procedures for Marketing Communications
You can opt out of receiving marketing communications from Verity Bloom at any time by following the unsubscribe link provided in our emails or by contacting us directly. Please note that even if you opt out of marketing communications, we may still send you non-promotional messages related to your services with us.
Data Portability Rights
Where applicable by law, you have the right to receive a copy of your personal data in a structured, commonly used, and machine-readable format and to transmit that data to another controller without hindrance from us.
Complaint Procedures and Regulatory Contact
If you have concerns about our data handling practices, we encourage you to contact our Privacy Officer in the first instance. We are dedicated to resolving any issues promptly and transparently. If you are not satisfied with our response, you have the right to lodge a complaint with your local data protection authority.

Contact Us with Any Privacy Questions
Your peace of mind is our priority. If you have any further questions or data protection concerns, please do not hesitate to reach out.
Email Our Privacy Officer